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The competition element of sport, along with the aesthetic appeal of some sports, result in the popularity of people attending to watch sport being played. This has led to the specific phenomenon of spectator sport.
Both amateur and professional sports attract spectators, both in person at the sport venue, and through broadcast mediums including radio, television and internet broadcast. Both attendance in person and viewing remotely can incur a sometimes substantial charge, such as an entrance ticket, or pay-per-view television broadcast.
In the United States, the championship game of the NFL, the Super Bowl, has become one of the most watched television broadcasts of the year. Super Bowl Sunday is a de facto national holiday in America; the viewership being so great that in 2007 advertising space was reported as being sold at $2.6m for a 30 second slot.
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